“Happy birthday chocolate lovers”

In 2014, Magnum has celebrated its 25 birthday. One quarter of century of iced pleasure. For the occasion, Magnum launches a brand new range of ice creams and changes its packaging, with a big “M” as logo, more modern, more premium. This new collection is composed by the “Marc de Champagne” stick, a silver chocolate popsicle, which tastes like champagne and totally corresponds to the premium and glamorous image of the brand. You can also try the delicious Triple Chocolate pot, but also the White Chocolate and Strawberry stick and the Mini Baileys, for the Irish flavors lovers. But be careful, it’s limited edition!