What is a good advertisement? --- LET PEOPLE REMEMBER AND BUY ITS PRODUCT.
Just like baby & me from Evian, Nestle also harvesting their success through EXTREME series base on perfect advertising originality. In order to get more target customers and help them to make better choice from thousands of similar products, Nestle makes several almost the same design style ads for EXTREME: at the end they all let the chocolate part to be outstanding, which is the typical characteristic of EXTREME and there is no better way to enhance their brand recognition.
Moreover, Nestle said good-bye to romantic style and turn to a exceptional way. "jusqu'au bout" appeared at the end of every EXTREME advertisement which can explain the overall theme and to help people remember it so that they will grab EXTREME every time. This brand strategy is absolutely suitable for daily necessities, when you are in front of dazzling kind of products and can not tell the differences, then some advertisements will arise in your mind.
Thanks to this, EXTREME, the first brand of ice cream purchased by French households, continues its dynamic and continues to break sales records with over 190 million products sold in 2010.
Moreover, Nestle said good-bye to romantic style and turn to a exceptional way. "jusqu'au bout" appeared at the end of every EXTREME advertisement which can explain the overall theme and to help people remember it so that they will grab EXTREME every time. This brand strategy is absolutely suitable for daily necessities, when you are in front of dazzling kind of products and can not tell the differences, then some advertisements will arise in your mind.
Thanks to this, EXTREME, the first brand of ice cream purchased by French households, continues its dynamic and continues to break sales records with over 190 million products sold in 2010.
Aucun commentaire:
Enregistrer un commentaire